{"id":74642,"date":"2020-06-08T10:45:10","date_gmt":"2020-06-08T08:45:10","guid":{"rendered":"https:\/\/www.projecter.de\/agentur\/team\/michael-brumm\/"},"modified":"2020-06-08T10:45:10","modified_gmt":"2020-06-08T08:45:10","slug":"michael-brumm","status":"publish","type":"projecter_member","link":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/","title":{"rendered":"Michael Brumm"},"content":{"rendered":"\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<h1 class=\"wp-block-heading is-style-heading-special has-black-color has-text-color\">Michael Brumm<\/h1>\n\n\n<div class=\"wp-block-projecter-member\"><div class=\"member-position\">Team Lead SEO &#038; Content Marketing<\/div><div class=\"member-mobile\"><a href=\"tel:+4915140171737\">+49 151 40171737<\/a><\/div><ul class=\"social-icons\"><li><a href=\"https:\/\/www.linkedin.com\/in\/michael-brumm\/\" target=\"_blank\" title=\"auf LinkedIn besuchen\"><i class=\"fab fa-linkedin-in\"><\/i><\/a><\/li><li><a href=\"https:\/\/www.xing.com\/profile\/Michael_Brumm3\/cv\" target=\"_blank\" title=\"auf Xing besuchen\"><i class=\"fab fa-xing\"><\/i><\/a><\/li><\/ul><\/div>\n\n\n<p> <a href=\"mailto:michael@projecter.de\">michael@projecter.de<\/a><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"570\" height=\"430\" src=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/10\/michael-brumm.jpg\" alt=\"\" class=\"wp-image-47538 size-full\" srcset=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/10\/michael-brumm.jpg 570w, https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/10\/michael-brumm-370x280.jpg 370w\" sizes=\"(max-width: 570px) 100vw, 570px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-projecter-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Michael ist seit 2018 Teil des Projecter-Teams. Dass er \u201ewas mit Internet\u201c macht, war von Anfang klar. Beruflich legte er mit Ausbildungen zum Mediengestalter und Webdesigner los, machte sich als Webdesign Freelancer selbstst\u00e4ndig und vertiefte zus\u00e4tzlich seine Kenntnisse mit einem Studium in Kommunikationswissenschaften. Bei Projecter setzt er seine Erfahrung als Senior Specialist SEO f\u00fcr Kundenprojekte aus den verschiedensten Branchen ein.<\/p>\n\n\n\n<p>Durch seine eigenen Web-Projekte hat sich eine gro\u00dfe Affinit\u00e4t f\u00fcr Themen rund um WordPress und damit eine besondere Spezialisierung auf WordPress SEO entwickelt. Dies wird durch seine weitere Spezialisierung auf eCommerce SEO erg\u00e4nzt. Sein reiches SEO-Wissen teilt Michael als festes Redaktionsmitglied im Projecter-Blog und regelm\u00e4\u00dfig in Form von Blogartikeln, Workshops, Webinaren und als Speaker auf Konferenzen.<\/p>\n\n\n\n<p>Michael ist au\u00dferdem bereits seit 2003 Specialist in Sachen Sims. Mit seiner ersten Website, die dem beliebten Videospiel gewidmet und heute Anlaufstelle f\u00fcr eine der gr\u00f6\u00dften deutschsprachigen Sims-Fancommunities ist, legte er den Grundstein seiner Karriere.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h4 class=\"wp-block-heading has-black-color has-text-color\">Thematische Schwerpunkte<\/h4>\n\n\n\n<ul class=\"wp-block-list is-style-default\">\n<li>Technisches SEO <\/li>\n\n\n\n<li>WordPress SEO <\/li>\n\n\n\n<li>Amazon SEO <\/li>\n\n\n\n<li>SEO Workshops<\/li>\n<\/ul>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color\">Zertifizierungen<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"420\" height=\"262\" src=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/02\/ryte-expert-profil.png\" alt=\"\" class=\"wp-image-53688\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">Neueste Blogeintr\u00e4ge<\/h3>\n\n\n<div class=\"wp-block-projecter-latest-posts\"><div class=\"grid-row grid-row-3\"><div class=\"item\"><a class=\"post-thumbnail\" href=\"https:\/\/www.projecter.de\/blog\/seo\/seo-ist-tot-jetzt-aber-wirklich-oder\/\"><img decoding=\"async\" width=\"370\" height=\"280\" src=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2025\/08\/sigmund-By-tZImt0Ms-unsplash-370x280.jpg\" class=\"full-width wp-post-image\" alt=\"\" \/><\/a><h3 class=\"post-title is-style-h4\"><a href=\"https:\/\/www.projecter.de\/blog\/seo\/seo-ist-tot-jetzt-aber-wirklich-oder\/\">SEO ist tot \u2013 jetzt aber wirklich. Oder?<\/a><\/h3><div class=\"post-meta has-black-color\"><span class=\"meta-date\">06.08.2025<\/span><span class=\"meta-reading\"><\/span><span class=\"meta-category\"><a href=\"https:\/\/www.projecter.de\/blog\/seo\/\" rel=\"category tag\">SEO<\/a><\/span><\/div><div class=\"post-excerpt\"><p>Ist mit ChatGPT und den AI Overviews bei Google das Ende von SEO gekommen? Die Antwort f\u00e4llt einerseits leicht, andererseits etwas schwieriger aus.\u00a0<\/p>\n<\/div><a class=\"link-default\" href=\"https:\/\/www.projecter.de\/blog\/seo\/seo-ist-tot-jetzt-aber-wirklich-oder\/\">jetzt lesen<\/a><\/div><div class=\"item\"><a class=\"post-thumbnail\" href=\"https:\/\/www.projecter.de\/blog\/seo\/seo-jahresrueckblick-2022\/\"><img decoding=\"async\" width=\"370\" height=\"280\" src=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/12\/Rueckblick-seo-370x280.png\" class=\"full-width wp-post-image\" alt=\"\" srcset=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/12\/Rueckblick-seo-370x280.png 370w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/12\/Rueckblick-seo-570x430.png 570w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/12\/Rueckblick-seo-622x470.png 622w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/12\/Rueckblick-seo-768x580.png 768w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/12\/Rueckblick-seo.png 900w\" sizes=\"(max-width: 370px) 100vw, 370px\" \/><\/a><h3 class=\"post-title is-style-h4\"><a href=\"https:\/\/www.projecter.de\/blog\/seo\/seo-jahresrueckblick-2022\/\">SEO Jahresr\u00fcckblick 2022: alles etwas nutzerfreundlicher<\/a><\/h3><div class=\"post-meta has-black-color\"><span class=\"meta-date\">19.12.2022<\/span><span class=\"meta-reading\">5 min<\/span><span class=\"meta-category\"><a href=\"https:\/\/www.projecter.de\/blog\/seo\/\" rel=\"category tag\">SEO<\/a><\/span><\/div><div class=\"post-excerpt\"><p>Das SEO-Jahr 2022 neigt sich dem Ende entgegen und r\u00fcckblickend l\u00e4sst sich feststellen: es war vergleichsweise ruhig. Dennoch gab es einige spannende Entwicklungen, auf die wir noch einmal f\u00fcr euch zur\u00fcckblicken \u2013 \u201ealles etwas nutzerfreundlicher\u201c, k\u00f6nnte man es zusammenfassen.<\/p>\n<\/div><a class=\"link-default\" href=\"https:\/\/www.projecter.de\/blog\/seo\/seo-jahresrueckblick-2022\/\">jetzt lesen<\/a><\/div><div class=\"item\"><a class=\"post-thumbnail\" href=\"https:\/\/www.projecter.de\/blog\/seo\/wie-wichtig-der-seo-faktor-autoritaet-fuer-deine-website-ist\/\"><img decoding=\"async\" width=\"370\" height=\"280\" src=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/09\/seo-eat-autoritaet-370x280.png\" class=\"full-width wp-post-image\" alt=\"\" srcset=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/09\/seo-eat-autoritaet-370x280.png 370w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/09\/seo-eat-autoritaet-570x430.png 570w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/09\/seo-eat-autoritaet-622x470.png 622w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/09\/seo-eat-autoritaet-768x580.png 768w, https:\/\/www.projecter.de\/wp-content\/uploads\/2022\/09\/seo-eat-autoritaet.png 900w\" sizes=\"(max-width: 370px) 100vw, 370px\" \/><\/a><h3 class=\"post-title is-style-h4\"><a href=\"https:\/\/www.projecter.de\/blog\/seo\/wie-wichtig-der-seo-faktor-autoritaet-fuer-deine-website-ist\/\">Wie wichtig der SEO-Faktor Autorit\u00e4t f\u00fcr deine Website ist<\/a><\/h3><div class=\"post-meta has-black-color\"><span class=\"meta-date\">06.09.2022<\/span><span class=\"meta-reading\">8 min<\/span><span class=\"meta-category\"><a href=\"https:\/\/www.projecter.de\/blog\/seo\/\" rel=\"category tag\">SEO<\/a><\/span><\/div><div class=\"post-excerpt\"><p>Die Autorit\u00e4t (\u201eAuthorativeness\u201c) ist neben Expertise und Vertrauensw\u00fcrdigkeit einer der drei EAT-Faktoren, die f\u00fcr das Ranking deiner Website in Googles Algorithmus von zentraler Bedeutung sein k\u00f6nnen. Wir erkl\u00e4ren dir, was sich dahinter verbirgt und wie du die Autorit\u00e4t deiner Website steigern kannst.<\/p>\n<\/div><a class=\"link-default\" href=\"https:\/\/www.projecter.de\/blog\/seo\/wie-wichtig-der-seo-faktor-autoritaet-fuer-deine-website-ist\/\">jetzt lesen<\/a><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Michael ist seit 2018 Teil des Projecter-Teams. Dass er \u201ewas mit Internet\u201c macht, war von Anfang klar. Beruflich legte er mit Ausbildungen zum Mediengestalter und Webdesigner los, machte sich als [&hellip;]<\/p>\n","protected":false},"featured_media":69927,"template":"","projecter_member_category":[],"class_list":["post-74642","projecter_member","type-projecter_member","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Michael Brumm - Projecter<\/title>\n<meta name=\"description\" content=\"\u00dcber 80 Online Marketing Experten arbeiten bei Projecter. Lernen Sie Michael Brumm genauer kennen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Michael Brumm - Projecter\" \/>\n<meta property=\"og:description\" content=\"\u00dcber 80 Online Marketing Experten arbeiten bei Projecter. Lernen Sie Michael Brumm genauer kennen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/\" \/>\n<meta property=\"og:site_name\" content=\"Projecter\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/10\/michael-brumm.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/\",\"url\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/\",\"name\":\"Michael Brumm - Projecter\",\"isPartOf\":{\"@id\":\"https:\/\/www.projecter.de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/06\/michael-brumm.jpg\",\"datePublished\":\"2020-06-08T08:45:10+00:00\",\"description\":\"\u00dcber 80 Online Marketing Experten arbeiten bei Projecter. Lernen Sie Michael Brumm genauer kennen.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#primaryimage\",\"url\":\"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/06\/michael-brumm.jpg\",\"contentUrl\":\"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/06\/michael-brumm.jpg\",\"width\":570,\"height\":430},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.projecter.de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Michael Brumm\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.projecter.de\/#website\",\"url\":\"https:\/\/www.projecter.de\/\",\"name\":\"Projecter\",\"description\":\"Online Marketing\",\"publisher\":{\"@id\":\"https:\/\/www.projecter.de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.projecter.de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.projecter.de\/#organization\",\"name\":\"Projecter GmbH\",\"url\":\"https:\/\/www.projecter.de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.projecter.de\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.projecter.de\/wp-content\/uploads\/2019\/11\/projecter-logo.svg\",\"contentUrl\":\"https:\/\/www.projecter.de\/wp-content\/uploads\/2019\/11\/projecter-logo.svg\",\"caption\":\"Projecter GmbH\"},\"image\":{\"@id\":\"https:\/\/www.projecter.de\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Michael Brumm - Projecter","description":"\u00dcber 80 Online Marketing Experten arbeiten bei Projecter. Lernen Sie Michael Brumm genauer kennen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/","og_locale":"en_US","og_type":"article","og_title":"Michael Brumm - Projecter","og_description":"\u00dcber 80 Online Marketing Experten arbeiten bei Projecter. Lernen Sie Michael Brumm genauer kennen.","og_url":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/","og_site_name":"Projecter","og_image":[{"url":"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/10\/michael-brumm.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/","url":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/","name":"Michael Brumm - Projecter","isPartOf":{"@id":"https:\/\/www.projecter.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#primaryimage"},"image":{"@id":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#primaryimage"},"thumbnailUrl":"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/06\/michael-brumm.jpg","datePublished":"2020-06-08T08:45:10+00:00","description":"\u00dcber 80 Online Marketing Experten arbeiten bei Projecter. Lernen Sie Michael Brumm genauer kennen.","breadcrumb":{"@id":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#primaryimage","url":"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/06\/michael-brumm.jpg","contentUrl":"https:\/\/www.projecter.de\/wp-content\/uploads\/2020\/06\/michael-brumm.jpg","width":570,"height":430},{"@type":"BreadcrumbList","@id":"https:\/\/www.projecter.de\/en\/agentur\/team\/michael-brumm\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.projecter.de\/"},{"@type":"ListItem","position":2,"name":"Michael Brumm"}]},{"@type":"WebSite","@id":"https:\/\/www.projecter.de\/#website","url":"https:\/\/www.projecter.de\/","name":"Projecter","description":"Online Marketing","publisher":{"@id":"https:\/\/www.projecter.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.projecter.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.projecter.de\/#organization","name":"Projecter GmbH","url":"https:\/\/www.projecter.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.projecter.de\/#\/schema\/logo\/image\/","url":"https:\/\/www.projecter.de\/wp-content\/uploads\/2019\/11\/projecter-logo.svg","contentUrl":"https:\/\/www.projecter.de\/wp-content\/uploads\/2019\/11\/projecter-logo.svg","caption":"Projecter GmbH"},"image":{"@id":"https:\/\/www.projecter.de\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.projecter.de\/en\/wp-json\/wp\/v2\/projecter_member\/74642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.projecter.de\/en\/wp-json\/wp\/v2\/projecter_member"}],"about":[{"href":"https:\/\/www.projecter.de\/en\/wp-json\/wp\/v2\/types\/projecter_member"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.projecter.de\/en\/wp-json\/wp\/v2\/media\/69927"}],"wp:attachment":[{"href":"https:\/\/www.projecter.de\/en\/wp-json\/wp\/v2\/media?parent=74642"}],"wp:term":[{"taxonomy":"projecter_member_category","embeddable":true,"href":"https:\/\/www.projecter.de\/en\/wp-json\/wp\/v2\/projecter_member_category?post=74642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}